Zildjian cymbal endorsers include Arin llejay (Avenged Sevenfold), Boone Daughdrill (the Band Perry), Brittany Brooks (Cee Lo Green), Mark Beckett (Nashville sessions. Grand Ole Opry), and Kevin Winard (Steve Tyrell). Zildjian drumstick artists include Dave Grohl (Foo Fighters), Rian Dawson (All Time Low), and John Keefe (Boys Like Girls).

Brian Frasier-Moore (Madonna) is playing DrumCraft drums.

Keith Carlock is playing Gretsch drums.

Carlock has signed on with Vic Firth as well. Also joining Firth's artist roster are Ramon Banda (Banda Brothers), Hector Barez (Calle 13), Dave Brogan (ALO), Jonathan Donnaes (Chunk! No, Captain Chunk!), Alvin Ford (Bonerama), Sal Giancarelli (Staind), Ben Harclerode (Whitechapel), Joel Haynes (Joel Haynes Quartet), Eric Hernandez (Bruno Mars), Dan Weiss (Dan Weiss Trio), Steve Rodford (the Zombies), Joey Sanchez Scotty McCreery), Spencer Smith (Panic! at the Disco), and Jim Campilongo (Paula Cole).

Chris DeRosa (Nishi Rajan, sessions) is endorsing Audix microphones.

Mike Casano (My Key C) has joined the Soultone family of artists.